Stealth

logo design | streetwear brand

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In this project we created the logo for a streetwear brand. The name “Stealth” identifies a type of combat aircraft developed by using advanced technologies that make it invisible to radar. Since the brand addresses the urban and underground culture, we chose to associate the concept of invisibility to the graffiti style. Writers must be fast and invisible, just like a “Stealth”.

The logo is designed using a customized font, which recalls the lettering technique. The impression is that the signature was created using a spray can. The two colors choice (black and white) of the color palette, was made precisely to recall murals.

The project is supported by several mockups to show the actual application of the logo on t-shirts, hoodies, beanie hats, labels and packaging.

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